Logo Design Questionnaire
There are certain questions that are helpful to think about before beginning the logo design process.
Your Business
What is the name of your business?
How would you describe your brand to a friend?
What are your products and services?
Who are your current/ideal customers?
Who are your main competitors?
What sets you apart from your competitors?
What animal would best represent your brand?
If you are not a new business start-up – what are the reasons you want a new logo?
Overall Preferences
Do you have any ideas or elements you’d like to see included in your logo design?
Are there any colors that you definitely do or do not want to use?
Are there any well-known logos you like and why?
Project Details
What is your timeframe?
What is your budget?
Extras
Would you like any additional design services alongside your new logo? (eg. business cards, letterheads & other stationery, social media icons/banners, advertising material etc.)
Additional notes, comments, requests, or concerns?
